5 Jul, 2025
Godrej Enterprises Group champions a plastic negative future on World Environment Day 2025
Over the last 6 years, GEG has recycled over 20,000 tons of plastic through its EPR programs
New Delhi, 5th June 2025: On World Environment Day 2025, Godrej Enterprises Group reaffirmed its unwavering commitment to environmental stewardship by highlighting its achievements in plastic waste management and sustainable manufacturing practices. As one of the plastic negative companies in India, GEG has been recycling plastic equivalent to the packaging quantity used in its sale of products since 2018.
GEG’s EPR (Extended Producer Responsibility) programme has expanded significantly, growing its impact from 4 states to 31 states in just four years of implementation. This initiative directly supports the Indian government’s ban on single-use plastics, implemented in 2022. In fact, all designated single-use plastic items at GEG have been eliminated from use since as early as 2018.
Aligning with the theme of World Environment Day 2025 ‘Ending Plastic Pollution’, GEG’s comprehensive efforts showcase how businesses can lead charge in environment-positive approaches. “Plastic pollution has emerged as a global crisis that is affecting our planet and combating it demands urgent, collective action. At Godrej Enterprises Group, we pride ourselves on weaving environmental protection into the fabric of our business. Our achievement of the plastic negative status reflects our commitment towards creating a sustainable future. This World Environment Day, we are not just reflecting on the progress made so far. We are also actively accelerating our efforts to create more scalable solutions that can be adopted industry-wide and take bold decisions that can showcase measurable impact.” said Tejashree Joshi, Head, Environment Sustainability, Godrej Enterprises Group.
As opposed to the conventional 3R process, which is Reduce – Resue – Recycle, GEG follows a 5R process which is Redesign – Reduce – Reuse – Recycle – Recovery. This process allows the promotion of a circular economy for plastics, where it is valued as a commodity, and does not contribute to pollution. Further, GEG has been associated with India Plastics Pact (a joint initiative between CII and WWF India) as a founding member since 2021, setting ambitious targets to promote a circular economy for plastics. The targets include 100% of plastic packaging to be reusable or recyclable, 50% to be effectively recycled and 25% of the average recycled content across all plastic packaging.
In fact, a strong example of this ambition in action are businesses like Godrej Appliances, Godrej Interio, Godrej Locks & Architectural fittings and other businesses of GEG uses multi-ply corrugated board made from recycled cardboard instead of EPS (thermocol) and plastic in packaging.
Looking ahead, GEG plans to systematically phase out the use of thermocol by 2023 and introduce recycled content up to 30% in its plastic product packaging. Its recycling programme is also being scaled to cover both pre and post-consumer plastic waste generated within and beyond the fence, aiming to recycle an estimated 25000 MT of plastic over the next six years.
As a registered ‘brand owner’ with the Central Pollution Control Board (CPCB) under the Plastic Waste Management Rules 2016, GEG works with Waste Management Agencies (WMAs) and Recyclers across India to offset the amount of plastic packaging material that has been released into the market by virtue of the sale of its products. Parallelly, the company also prioritises substituting non-recyclable plastic material with recyclable type.
Against the backdrop of India being a significant plastic polluter in the world, releasing 9.3 million tonnes (Mt) annually, GEG’s plastic negative status is an example of how businesses can limit environmental damage while maintaining operational excellence.
About Godrej Enterprises Group:
Since 1897, Godrej Enterprises Group (which includes Godrej & Boyce and its affiliates) has contributed significantly to India’s economic growth and self-reliance by providing complex engineering, design led innovation, and sustainable manufacturing solutions. From the world’s first patented springless lock, and safes to pioneering Indian made typewriters and refrigerators, the conglomerate has also paved the way for the growth of key sectors like aerospace, energy, and security.
Today, Godrej Enterprises Group, has presence across 5 continents with a market-leading presence across diverse consumer and industrial businesses spanning Aerospace, Aviation, Defence, Energy, Locks & Security Solutions, Green Building Consulting, Construction and EPC Services, Intralogistics, Tooling, Healthcare Equipment, Consumer Durables, Engines and Motors, Furniture, Architectural Fittings, IT Solutions and Vending Machines.
To learn more visit: www.godrejenterprises.com